The innovation will allow users to publish links to products and stores right in the posts.
It is noted that the feature is only available in the United States and only to those companies that use software BigCommerce.
According to the publication, BigCommerce serves about 50 thousand small businesses, 2 thousand mid-sized companies and 25 large companies.
Innovation will be the most convenient way to go to your brand page.
Previously, Instagram said that on the platform there are 2 million advertisers, which is two times more compared to March this year. The number of active users of the social network is about 800 million
As previously reported, Instagram has the opportunity to publish photos directly from your browser.